As data evolves, so does the need to shape it around people—their needs, contexts, and everyday decisions.
Reimagining Australian weather forecasting
As data evolves, so does the need to shape it around people—their needs, contexts, and everyday decisions.
PROBLEM
Complexity compunded
The Bureau's platforms, though widely used, struggled with outdated design, navigation complexity, and accessibility issues. Users often faced difficulties accessing critical information quickly. The challenge was to address these issues while maintaining the trust and reliability users expected. Existing and new research conducted revealed four primary challenges with the existing site:
Goals
We converted our key problems into opportunities to solve for during the re-design:
Complex to simple
Ensure that our expertise in weather forecasts and alerts can be easily accessed and is channel agnostic.
Dated to modern
Align the website with contemporary design trends, making it visually engaging and easy to navigate.
Messy to consistent
Create a consistent user experience throughout the website, reducing confusion and increasing usability.
Exclusive to inclusive
Implement inclusive design principles to ensure the site is accessible to all users.
Complex
Users struggled to find localised weather data quickly, due to a cluttered user interface, IA, and navigation design.
Outdated
The interface didn't align with modern design standards or expectations.
Inconsistent
Discrepancies between the website and app created confusion.
Inaccessible
Users struggled to find localised weather data quickly, due to a cluttered user interface, IA, and navigation design.
RESEARCH
Research & Discovery
The redesign was driven by thorough research, incorporating key design and performance metrics, behavioral data, and insights from both internal employees and external customers. Early in the discovery phase, it became clear that a complete website uplift was needed, using modern design practices and informed by recent community consultations. These consultations, conducted in collaboration with community leaders from under-served areas and extensive interviews with CALD individuals, provided valuable insights. This research shaped the design direction, ensuring the redesign aligned with both business objectives and user expectations.
OPPORTUNITY
How might we make The Bureau of Meteorology
Modern
Accessible
Intuitive
YEAR
2025
ROLE
Lead Designer
SERVICES
Product Design
User Research
Brand Co-design
About the project
Smooth Scroll
This will hide itself!
This will hide itself!
Reimagining Australian weather forecasting
As data evolves, so does the need to shape it around people—their needs, contexts, and everyday decisions.
PROBLEM
Complexity compunded
The Bureau's platforms, though widely used, struggled with outdated design, navigation complexity, and accessibility issues. Users often faced difficulties accessing critical information quickly. The challenge was to address these issues while maintaining the trust and reliability users expected. Existing and new research conducted revealed four primary challenges with the existing site:
Goals
We converted our key problems into opportunities to solve for during the re-design:
Complex to simple
Ensure that our expertise in weather forecasts and alerts can be easily accessed and is channel agnostic.
Dated to modern
Align the website with contemporary design trends, making it visually engaging and easy to navigate.
Messy to consistent
Create a consistent user experience throughout the website, reducing confusion and increasing usability.
Exclusive to inclusive
Implement inclusive design principles to ensure the site is accessible to all users.
Complex
Users struggled to find localised weather data quickly, due to a cluttered user interface, IA, and navigation design.
Outdated
The interface didn't align with modern design standards or expectations.
Inconsistent
Discrepancies between the website and app created confusion.
Inaccessible
Users struggled to find localised weather data quickly, due to a cluttered user interface, IA, and navigation design.
RESEARCH
Research & Discovery
The redesign was driven by thorough research, incorporating key design and performance metrics, behavioral data, and insights from both internal employees and external customers. Early in the discovery phase, it became clear that a complete website uplift was needed, using modern design practices and informed by recent community consultations. These consultations, conducted in collaboration with community leaders from under-served areas and extensive interviews with CALD individuals, provided valuable insights. This research shaped the design direction, ensuring the redesign aligned with both business objectives and user expectations.
OPPORTUNITY
How might we make The Bureau of Meteorology
Modern
Accessible
Intuitive
Coming soon
OVERVIEW
As data evolves, so does the need to shape it around people—their needs, contexts, and everyday decisions.
YEAR
2025
ROLE
Lead Designer
SERVICES
Product Design
User Research
Brand Co-design
About the project
Smooth Scroll
This will hide itself!
This will hide itself!
Reimagining Australian weather forecasting
As data evolves, so does the need to shape it around people—their needs, contexts, and everyday decisions.
PROBLEM
Complexity compunded
The Bureau's platforms, though widely used, struggled with outdated design, navigation complexity, and accessibility issues. Users often faced difficulties accessing critical information quickly. The challenge was to address these issues while maintaining the trust and reliability users expected. Existing and new research conducted revealed four primary challenges with the existing site:
Goals
We converted our key problems into opportunities to solve for during the re-design:
Complex to simple
Ensure that our expertise in weather forecasts and alerts can be easily accessed and is channel agnostic.
Dated to modern
Align the website with contemporary design trends, making it visually engaging and easy to navigate.
Messy to consistent
Create a consistent user experience throughout the website, reducing confusion and increasing usability.
Exclusive to inclusive
Implement inclusive design principles to ensure the site is accessible to all users.
Complex
Users struggled to find localised weather data quickly, due to a cluttered user interface, IA, and navigation design.
Outdated
The interface didn't align with modern design standards or expectations.
Inconsistent
Discrepancies between the website and app created confusion.
Inaccessible
Users struggled to find localised weather data quickly, due to a cluttered user interface, IA, and navigation design.
RESEARCH
Research & Discovery
The redesign was driven by thorough research, incorporating key design and performance metrics, behavioral data, and insights from both internal employees and external customers. Early in the discovery phase, it became clear that a complete website uplift was needed, using modern design practices and informed by recent community consultations. These consultations, conducted in collaboration with community leaders from under-served areas and extensive interviews with CALD individuals, provided valuable insights. This research shaped the design direction, ensuring the redesign aligned with both business objectives and user expectations.
OPPORTUNITY
How might we make The Bureau of Meteorology
Modern
Accessible
Intuitive
Coming soon
OVERVIEW
As data evolves, so does the need to shape it around people—their needs, contexts, and everyday decisions.
YEAR
2025
ROLE
Lead Designer
SERVICES
Product Design
User Research
Brand Co-design
About the project
Smooth Scroll
This will hide itself!
This will hide itself!